— Apply
Begin your application.
We accept a small number of brands each quarter. Applications are reviewed personally by Lauren Jones. If there is alignment, we'll schedule a discovery call within 5 business days.
Beyond the Strategic Brand Audit, consulting engagements start at $5,000. Larger scopes and longer-term partnerships are customized based on complexity, duration, team involvement, and business needs.
For brands, creative directors, and operators of fashion brands ready to invest in becoming category-defining names.
— Engagements
Four ways to work together.
These are standard engagement structures, shown with transparent pricing. Larger scopes, longer-term engagements, fractional leadership, and multi-phase programs are customized to the business.
01
Fractional Head of Product
Starting at $12,000/month
3-Month Minimum
The role a VP of Design and Product holds, without the headcount. Lauren sets the seasonal concept and overarching creative vision, owns the line architecture and product roadmap, runs the calendar, directs and reviews the design work, and manages the factory and vendor relationships. Your team executes against a clear point of view instead of guessing.
Best for established brands that need senior design and product leadership without a full-time hire.
Leadership and direction. Design execution, tech packs, and production files can be handled by your team or added through the Elle & Reid studio for an additional fee.
02
Category Launch Blueprint
Starting at $25,000
Standard Structure · 8 Weeks
The full playbook for launching or expanding a category. Opens with a deep discovery phase covering physical sample and fabric evaluation, testing reports, factory costing, and sell-through history. From there, whitespace and competitive read, line architecture, price and margin structure, design direction ready for tech pack, and a season by season go-to-market calendar.
Best for brands entering a new category, a new channel, or a licensing program.
03
Brand Growth Intensive
Starting at $10,000
Standard Structure · 6 Weeks
A signature six-week partnership covering brand strategy, product development, and the systems your next chapter requires, built for momentum.
Best for brands preparing to launch, relaunch, or scale with structure.
04
Strategy Intensive
Starting at $5,000
Standard Structure · 2 Weeks
A focused, high-velocity engagement to clarify positioning, product direction, or a single critical workstream, led by Lauren Jones and her team.
Best for brands that need clarity and momentum, fast.
— Investment & Engagement
Common questions about working together.
Every engagement begins with qualification. Below are the most common questions brands ask before applying.
What does the Strategy Intensive include?
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A focused two-week standard engagement starting at $5,000, designed to create clarity and momentum in a single workstream, brand positioning, product direction, sourcing strategy, or a production calendar build. You work with Lauren Jones and her team, with a defined deliverable at the end of the standard two-week structure.
What does the Brand Growth Intensive include?
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A signature six-week standard partnership starting at $10,000, covering brand strategy, product development, and the operational systems required for your next chapter. Ideal for brands preparing to launch, relaunch, or scale with structure.
What does a Private Advisory Partnership include?
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An ongoing executive engagement with a three-month minimum. Scope is tailored to where your brand is and where it's going, full 360 product creation, growth systems, merchandising, team building, and strategic counsel. Investment is customized to scope and reserved for a small number of clients per quarter.
How is pricing determined?
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Named standard engagements and pricing are shown for transparency. Beyond the Strategic Brand Audit, consulting engagements start at $5,000. Larger scopes and longer-term partnerships are customized based on complexity, duration, team involvement, and business needs. After your application and a private Discovery Call, we confirm the right scope before anything begins.
Do you offer payment plans?
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Project engagements are typically billed 50% to begin and 50% at delivery. Advisory partnerships are billed monthly. Larger scopes can be structured across milestones.
How do I know which engagement is right for my brand?
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Submit an application. We'll review your stage, category, and goals, and recommend the engagement that will create the most leverage, whether that's a focused Strategy Intensive, a six-week Brand Growth Intensive, or a Private Advisory Partnership.