01
Brand Merchandise
Build an assortment people actually want to buy.
— Branded Merchandise & Product Collaborations
Your customers already love your brand. Give them something worth wearing.
Your brand does not have to be an apparel company to create great product. Elle & Reid turns identity, culture, community, campaigns, and moments into merchandise people want to buy, wear, keep, and share.
— The Opportunity
Merchandise should not feel like merchandise.
Anyone can put a logo on a shirt. Elle & Reid builds the product world around the brand.
We shape the assortment, creative direction, graphics, materials, sourcing, development, and production so every piece feels intentional and worth owning.
— Where You Fit
Three ways to build something people want.
For brands, agencies, hospitality, consumer products, and experiential partners.
02
Events + Activations
Product for launches, experiences, gifting, and cultural moments.
03
Collaborations + Brand Extensions
Turn the brand into a new category, capsule, or product world.
$174B
U.S. branded merchandise spending in 2025.
Nearly 90%
of surveyed consumers said design plays a role in whether they keep a promotional product.
44%
preferred subtle branding over big, bold logos.
— Process
From first idea to final delivery.
From the first idea through final delivery, Elle & Reid can lead the product side end to end.
The right route may use premium blanks, customized garments, or fully custom product.
01
Strategy
02
Create
03
Develop
04
Produce
— Featured Work
Product thinking, made visible.
One featured concept from a broader collection of merchandise and product collaboration studies.
Independent Concept Study
Topo Chico · Apparel Concepts
— Begin
Have a brand, campaign, or moment that should become product?
Complete a short project brief. We'll review the opportunity and recommend the right next step.
Start Your Project