— Services

    Creative direction, design, and the systems to deliver it.

    Brand storytelling, creative direction, visual identity, and fashion, apparel, and accessories design lead the work, supported by product development, sourcing, production, and operations. Every engagement is tailored to scope and led by Lauren Jones and her team. Every engagement begins with a direct conversation, so you talk with Lauren from the first call, not just at delivery.

    Beyond the Strategic Brand Audit, consulting engagements start at $5,000. Larger scopes and longer-term partnerships are customized based on complexity, duration, team involvement, and business needs.

    01

    Brand Storytelling & Creative Direction

    Brand concept, seasonal storytelling, positioning, and the creative direction that gives every collection, campaign, and product a point of view.

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    02

    Visual Identity & Graphic Design

    Logo, visual systems, print and graphic design that translate your vision into an identity that stands out.

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    03

    Fashion, Apparel & Accessories Design

    Collection design across apparel and accessories, from mood and concept sketches to line direction that feels unmistakably yours.

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    04

    Product Development

    Technical design, tech packs, fit, and the full 360 product creation cycle, from idea to finished sample.

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    05

    Sourcing & Production

    Factory sourcing and communication, fabric and trim development, custom material creation, and costing.

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    06

    Merchandising & Assortment

    Collection planning, line architecture, and margin strategy that turn creative product into a profitable business.

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    07

    Systems, Calendars & Operations

    Production calendars, workflows, and processes, the scalable structure behind every launch.

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    08

    Launch, Brand Extensions & Executive Advisory

    Go-to-market playbooks for DTC, wholesale, licensing, and brand extensions, plus 1:1 advisory and team building.

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    — Not a fashion brand?

    Great merchandise starts with more than a logo.

    Elle & Reid creates branded merchandise and product collaborations for consumer, lifestyle, entertainment, and artist-owned brands, from concept and creative direction through sourcing and production.

    Ready to begin?

    Apply to Work With Us